The market-driven philosophy of user-friendly churches does not easily permit them to take firm enough doctrinal positions to oppose false teaching. Their outlook on leadership drives them to hire marketers who can sell rather than biblically qualified pastors who can teach. Their approach to ministry is so undoctrinal that they cannot educate their people against subtle errors. Their avoidance of controversy puts them in a position where they cannot oppose false teaching that masquerades as evangelicalism.- John MacArthur
In fact, the new trends in theology seem ideally suited to the user-friendly philosophy. Why would the user-friendly church oppose such doctrines?
But oppose them we must, if we are to remain true to God's Word and maintain a gospel witness. Pragmatic approaches to ministry do not hold answers to the dangers confronting biblical Christianity today. Pragmatism promises bigger churches, more people, and a living church, but it is really carnal wisdom--spiritually bankrupt and contrary to the Word of God.
Marketing techniques offer nothing but the promise of popularity and worldly approval. They certainly offer no safeguard against the dangers of the down-grade toward spiritual ruin.
The only hope is a return to Scripture and sound doctrine. We evangelicals desperately need to recover our determination to be biblical, our refusal to comply with the world, our willingness to defend what we believe, and our courage to defy false teaching. Unless we collectively awaken to the current dangers that threaten our faith, the adversary will attack us from within, and we will not be able to withstand.